When life gives you lemons, make lemonade.
But when life gives you rising river levels at a height not seen in over a century, what do you make then?
Loom bracelets, of course.
That is what a group of girls have been doing amidst the flooding taking place in Echuca-Moama and across the region.
With schools shut, the girls have been using the time to set up their own craft store.
The hot-ticket item — rainbow loom bracelets.
But they aren’t just any old bracelets, these are good luck bracelets to help with the floods.
And, fittingly, they have a key, important characteristic — they are waterproof.
The bracelets are made out of small, colourful elastic bands, with an infinite number of designs and combinations possible.
The girls have set up their craft shop on Bowen St, at a house on the dry side of the enormous new levee that runs down the middle of the road.
Some of the girls live on the dry side, some of them live on the other.
The friends and neighbours have been together all week, working hard to make their product.
And now they are open for business.
Saturday was the first day the new shopfront had been set up, with the colourful bracelets seen adorning the wrists of people up and down Bowen St.
With the demand for bracelets booming, the crafts business is expanding into a new area — pet rocks.
More than a dozen pet rocks have been made so far.
All have been colourfully painted, and some even have googly eyes attached.
When it comes to choosing the designs for the bracelets and rocks, the girls said the theory is simple — go for whatever you feel and looks best.
Fortunately for customers, the bracelets are price tagged at a price that is simply too good to refuse – they are free.