Peloris Global Sourcing Pty Ltd has celebrated a significant milestone, marking 10 years of uninterrupted delivery of fresh milk to China.
Over the past decade, Peloris has delivered more than eight million litres of Australian fresh milk to meet the growing demand of Chinese consumers, with uninterrupted weekly shipments and zero cold chain non-compliances for what is classified in China as a high-risk food category
In 2013, Peloris was approached by representatives of the NSW dairy industry to develop a commercially viable China market access solution for Australian fresh milk products — the key challenges being cold chain temperature control and import clearance lead times.
After working collaboratively with the General Administration of Customs China (GACC) over a period of 18 months to develop suitable cold chain transparency and import traceability protocols, Peloris conducted initial trial shipments in July 2014 with commercial shipments commencing the following month.
Demand for Australia fresh milk in China has subsequently increased year on year with annualised 2024 sales expected to exceed 1.6 million litres.
Peloris managing director Peter Verry said Chinese consumers were continuing to choose imported food brands which provide the traceability and transparency to reassure themselves of product provenance, quality and safety.
“The bespoke systems we have put into place — including export preparation, clearance protocols and the ability to track the location and temperature of every delivery — ensures full accountability,” he said.
“We have worked closely with the Chinese authorities over the past 10 years to ensure our food exports are fully compliant China food health and safety regulations. This is reflected in our 100 per cent import compliance record over the more than 500 shipments over the past 10 years.”
More recently, Peloris partnered with GACC Shanghai to develop China’s first fresh milk Fastlane clearance pilot (launched in February 2020) and is currently one of only three importers accredited by GACC Shanghai for the fresh milk Fastlane program, which has reduced import clearance times to under 24 hours.
Mr Verry said Peloris had also worked closely with Federal Government and industry bodies to share their learnings and assist other Australian food exporters, particularly with understanding and navigating China’s complex food import regulations.