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Lettuce rejoice

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Herb heaven: The Aussie Pride Produce glasshouse. Photo by Rodney Braithwaite

While the Goulburn Valley has a well-deserved reputation for growing fruit, not many people may know that a Tallygaroopna business is putting lettuce on Melbourne tables.

And you can garnish that with some basil.

Ilse Van Lipzig and Rob Rutten have been growing vegetables hydroponically near Tallygaroopna since 2013 and have steadily increased their production as their facilities and demand have grown.

The couple is despatching pallets of lettuces and thousands of bunches of basil each week to wholesalers under the Aussie Pride Produce name.

Today they are growing the produce in a temperature-controlled glasshouse almost one hectare in size built in 2019, from seedlings they have propagated themselves —whereas their beginnings were much more modest.

Leafy delights: Vegetable production is slowly increasing in the Goulburn Valley. Photo by Rodney Braithwaite

The couple migrated to Australia from the Netherlands where glasshouses dominate the agricultural landscape.

Both have worked in other occupations (Ms Van Lipzig is a trained nurse), but they come from families who have run businesses, so they were keen to develop their own enterprise on the former dairy farm they found near Tallygaroopna.

The lettuces and basil grow on a plastic base that floats in a nutrient-rich pool of recirculating water, with temperature controlled by heaters, ventilation and evaporative cooling.

Row upon row: Basil and lettuce destined for Melbourne tables. Photo by Rodney Braithwaite

As well as the prime products of basil followed by lettuce, the partnership also grows wombok (Chinese cabbage) and white asparagus, a European favourite.

The past 18 months during the COVID-19 lockdowns have been tough for the business with demand dropping off because of the impact on hospitality, but the enterprise is bouncing back.

Glowing: Seedlings growing under LED lighting. Photo by Rodney Braithwaite

Ms Van Lipzig said she hoped there would be no more lockdowns.

Securing staff has also been an issue associated with COVID-19.

“It’s been challenging at times to find a workforce,” she said.

From little things: Trays filled with a growing base on the seedling line. Photo by Rodney Braithwaite
Lights on: Artificial LED lighting casts an eerie glow over the seedlings. The light, attuned to a specific spectrum, gives the plants a boost. Photo by Rodney Braithwaite
Niche market: Ilse Van Lipzig at the Aussie Pride Produce glasshouse near Tallygaroopna. Photo by Rodney Braithwaite
Ready: Lettuce seedlings sprouting. Photo by Rodney Braithwaite

GROSS VALUE OF PRODUCTION IN SHEPPARTON REGION 2019-2020

Total vegetables: $161 million

Lettuces: $641,000 (Victorian lettuce production: $106 million)

Carrots: $14 million

Tomatoes: $122 million

Broccoli: $786,000

Onions: $1,264,000

Pumpkins: $1,190,000

Cauliflower: $192,000

Cabbages: $947,000

Capsicum: $417,000

* Shepparton region: Campaspe, Moira, Greater Shepparton.

Source: Australian Bureau of Statistics