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Our tourism stars shine

Strawberry Fields won silver at the 2024 NSW Tourism Awards. Photo by Contributed

The Southern Riverina region has shown its dominance in the tourism industry, with three local businesses coming away with medals from last week’s 2024 NSW Tourism Awards.

The highest local achievement went to the Strawberry Fields Festival at Tocumwal, which claimed silver in the Major Festivals & Events section.

Coming just weeks after another successful event on the banks of the Murray River at Tocumwal, the award is based on the 2023 event.

Claiming bronze awards were Sporties Barooga in the Tourist Attractions section, and Tocumwal Chocolate School in the Excellence in Food Tourism section.

They were among nine medal winners from the Destination River Murray NSW tourism region, with others based in Albury, Wagga, Mount Adrah, Tumbararumba and Tumut.

The 2024 NSW Tourism Awards showcased the very best in the industry, with more than 200 submissions vying for recognition.

Riverina Murray finalists were lauded for their innovation, dedication, and ability to deliver unforgettable visitor experiences.

Their success is a testament to the region's growing visitor economy and commitment to excellence.

Destination Riverina Murray general manager Yvette Myhill applauded the region’s outstanding performance.

"We are incredibly proud of all our finalists and winners.

“Their achievements highlight the passion and dedication of our local operators who continue to elevate the Riverina Murray region as a must-visit destination.

“These awards celebrate their hard work and creativity in delivering world-class tourism experiences."

Winners from the NSW Tourism Awards will now advance to the national stage, competing in the prestigious Australian Tourism Awards in early 2025.