On the cusp of a busy harvest season Case IH has made wholesale changes to two Queensland and four NSW dealerships.
The six dealerships — all operated by Wideland Ag until recently — have been put back under the care of Case IH dealers after Wideland Ag cut ties with the brand.
The dealerships are Tamworth, Gunnedah, Narromine, Gilgandra, Toowoomba and Dalby.
According to Case IH Australia/New Zealand general manager Pete McCann this change happened due to customer feedback and the company’s focus on providing the highest level of customer service.
“Our dealerships are well known for their customer relationships and service capabilities and this latest round of changes will only strengthen that,” McCann said.
“Some of the strongest performers in our dealer network are taking on these new branch locations.”
Three Rivers Machinery is now operating the Narromine and Gilgandra Case IH branches, while Kenway & Clark has taken on the dealership in Gunnedah and will open the new Tamworth branch.
The Toowoomba and Dalby dealerships are currently working through new arrangements.
Mr McCann assured customers they would receive the highest level of service and support during and after the changeover.
“The dealerships expanding into these communities are proven performers within our dealership network,” he said.
“While certain manufactures prefer a dealer network made up of just a few ‘super dealers’, at Case IH we strive to have a connection with the local community through a network of locally-owned operators.”
Mr McCann said replacing a single branch dealer with “exceptional existing dealer groups” strengthened the locally-owned operators and maximised opportunities.
Case IH is a brand of agricultural equipment, supplying balers, harvesters, tractors and numerous other machinery.